By My B. Photos by My B. Posted Jan 11, 2023 11:02 AM
The contemporary artist Yayoi Kusama, who signs a new collaboration with Louis Vuitton, invests two Parisian shops with unusual works! On the Champs-Elysées, his monumental installation is surprising. We discover it in giant format, decorating the emblematic building of the brand. And Place Vendôme, a robot version of itself draws signature polka dots continuously on the window. Have !
The Japanese artist Yayoi Kusamapriestess of conceptual art, recognized throughout the world for her avant-garde works for almost a decade, is associated for a second time with the luxury brand Louis Vuitton. Yayoi Kusama, thus signs a collaboration with the leather goods brand Louis Vuitton for a collection of more than 400 piecesincluding clothes, accessories, perfumes and trunks, entitled “Creating Infinity”.
To accompany these pieces, the artist has signed unusual works ! Since January 5, and just after a work in Tokyo, the artist ignites the canvas with his larger-than-life automaton at Louis Vuitton, Place Vendôme (photo below), and his gigantic work on the Champs-Elysees !
Indeed, on the facade of the building, we discover the famous iconic dots of the artist and his giant representation overlooking the corner of Avenue George V and the Champs-Elysées. With her red hair and polka dot clothes, she is instantly recognizable.
The previous collaboration dates back to 2012, following an idea by Marc Jacobs, then artistic director of Louis Vuitton, who had visited Kusama’s workshop in Tokyo and observed that she had painted polka dots on one of her Louis Vuitton bags. She then used one of Louis Vuitton’s most timeless and magical objects: a Louis Vuitton trunk, on which she had hand-painted her emblematic polka dots. Polka dots that, in his eyes, embodied infinity. This new collaboration delivers an exact replica of these points, extensions of the hand.
Artistic exchanges are rooted in the history of the House. This long tradition goes back nearly a century, when Gaston-Louis Vuitton, grandson of the founder and aesthete of the family, decided to commission works from artists for the windows and stores of Louis Vuitton. We invite you to discover them through the sublime free exhibition LV Dream.
Since 1988, the company has invited several great names in art and design, including Sol LeWitt, Richard Prince, Takashi Murakami and Jeff Koons, to collaborate. In this project, the iconic objects, patterns and representations of the infinity of Yayoi Kusama take ownership of the House and all of its product categories, from leather goods to ready-to-wear clothing for men and women, sunglasses, perfumes, shoes and accessories.
In turn, some of the iconic objects of Louis Vuitton evolve, also adapting to the universe of the House and the magical world of Yayoi Kusama. As a reminder, this is not the first time that the artist has captivated us with his monumental creations in the streets of Paris. Indeed, in 2019, she created a surprise with her giant pumpkin proudly enthroned Place Vendôme On the occasion of the FIAC.